Up next · Pitching to investors
How investors actually think
Investors buy a believable story about future returns, not a product.
Continue readingDaily target · 10 min
Hello, Abimbola
Up next · Pitching to investors
Investors buy a believable story about future returns, not a product.
People & HR
A good role description says what success looks like in 12 months.
Pricing
You cannot price well until you know what a project really costs you.
Pitching to investors
Make the pain specific, costly and common. Then size it honestly.
People & HR
Decide what 'good' looks like before you meet candidates.
Pricing
Price by what the result is worth to the client, not only by your hours.
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